1999

Creation of Americanas.com and Submarino

2002

April – Submarino goes public (IPO)
September – Shoptime Acquisition*
*October – Ingresso.com Aquisition

2006

March – Creation of Submarino Finance
April – Submarino’s Follow-on
May – Creation of Submarino Viagens
December – Merger of Americanas.com and Submarino, resulting in the creation of B2W

2007

March – Incorporation of B2W with TV Sky Shop
July – Acquisition of the license to use BLOCKBUSTER® trademark online in Brazil
August – Expansion of the travel business to all 3 brands with the creation of B2W Viagens

2008

March – Launch of BLOCKBUSTER® online’s website
September – Inauguration of the new B2W’s Distribution Center

2009

November – International expansion of  Ingresso.com to Mexico

2010

March – International expansion of Ingresso.com to Argentina
September – International expansion of Ingresso.com to Chile

2011

June – Capital increase in the amount of 1 billion
November – Launch of the SouBarato website
November – Inauguration of B2W Distribution Center in Recife

2012

August – Announcement of the US$ 1 billion Investment Plan for the next three years
October – Inauguration of 4 new DCs (RJ, SP, MG and PE)

2013

April– Acquisition of Click Rodo and Uniconsult
July– Launch of the fashion category
October– Acquisition of Tarkena and Ideais
October– Launch of the Marketplace

2014

January – Capital increase in the amount of R$ 2,38 billion
February – Launch of the [B]Seller platform
June – Acquisition of Direct
October– Inauguration of 3 new DCs and expansion of 1 DC
November – Launch of Digital Finance

2015

March – Launch of B2W Fulfillment
May – Acquisition of e-smart
July – Acquisition of Sieve Group
October– Inauguration of 2 new DCs
November – Launch of the SouBarato credit card
December – Launch of Submarino Prime

2016

March – Acquisition of Boo Labs, start-up of artificial intelligence
May – Approval of capital increase of R$ 823 Million
June – Launch of B2W Ads
October– Operational agreement with Vialog

2017

March – Capital increase of R$ 1.2 Billion
June – Opening of the Shoptime TV channel for the Marketplace
June – Launch of B2W Empresas (B2B)
October– Launch of Americanas Prime
December – Launch of C2C

2018

April – Soft Launch of Ame Digital
May – Addition of BTOW3 in the Ibovespa Index
August – Launch of Crédito Seller
September – Ame Digital becomes accepted in all B2W websites
October – Ame Digital starts being accepted in Lojas Americanas stores

2019

March – Launch of Americanas Mundo
July – Launch of the crowdshipping app VOE
July – Definition of Ame’s ownership structure
August – Announcement of R$ 2.5 Billion capital raise
September – Ame Digital announces its partnerships with Linx and Mastercard
October – Ame Digital announces its partnership with VTEX
December – Investor Day.19 event
December – Ame Digital announces its partnerships with Stone, Cielo and Banco do Brasil

2020

January – B2W receives the certification “Great Place to Work 2020”
January – Acquisition of Supermercado Now
April – Ame Digital announces partnership with BR Distribuidora
May – B2W announces partnership with BR Distribuidora
May – Partnership between Supermercado Now and “Grupo Big”

2021

April – Acquisition of Shipp
May – Acquisition of Nexoos
June – Combination of B2W and Lojas Americanas, creating americanas sa

2022

October – Ame Digital receives authorization from the Central Bank to operate as a payment institution.

2023

January – Following Americanas’ commitment to transparency, we issued a Material Fact announcing the identification of accounting inconsistencies. 

March – Presentation of the Judicial Recovery 

June – In a Notice to the Market, we announced that documents analyzed indicate that the Company’s financial statements were being defrauded by the previous management of Americanas S.A.